"The Business of Art: It Is About People" - A mini seminar on effective marketing for today's artist by entrepreneur and art marketing speaker, Ed Hart.
Ed Hart, husband and manager of professional artist, Pamela Hart, will speak on diverse ways for artists to market their artwork to the public and what it takes to "take your art sales to the next level." Discussion will include how to put today's technology to use, showing at art fairs, approaching galleries and other practical advice for marketing your artwork. For those artists who want to sell a few pieces or for those who aspire to make art their full time job, this is a terrific opportunity to learn the secrets to successful art marketing from a full-time art entrepreneur.
Do you want to sell your artwork or make your art into a full-time business?
Ed will take questions and discuss the following:
- What is an Artist? What is a professional Artist? And what are the differences?
- So You want to go Pro. Are you Sure?
- What will you sell? What makes your heart sing? Does anyone want to buy it?
- Where will you sell it? Gift shops, Galleries, Street Fairs?
- Where will you produce it?
- Where will you store it, and how will you transport it.?
- How will you price it?
- Art Fairs
- Websites, Computer stuff
- Network Groups
Ed Hart was born and raised in the Midwest. He received a degree in Marketing and Public Relations from Ball State University but finds his true education has been earned by working with customers over the past thirty years. He worked in the Electrical Supply Industry as District Manager for Rome Cable and founded Heartland Electrical Representatives.
Married to Pamela Hart, a professional artist, for over 30, Ed has acted as her adviser and business partner, marketing and growing Pamela's thriving art sales.
Ed is involved in every aspect of Pamela's business except actual painting. He maintains the website, digitally photographs finished works, maintains an Access data base of clients and inventory, handles most of the contacts with gallery partners, stretches canvas, fills out show applications, and even orders supplies. This allows Pamela the freedom to create unhindered and is an important factor in their collaborative success.